Google Search Ads Management

1. 01/04

   You set the budget

   A budget goes to one service in one service area

   No pooled spend across everything you do. Money is aimed at the work you actually want more of, where you want it.

2. 02/04

   The ad shows

   Someone searches and your ad is the first answer

   The search is specific, so the ad is specific. It names the service, the service area and the price you actually charge.

3. 03/04

   The click is tracked

   The click lands on a tracked number

   Every ad points at a number that belongs to that campaign, so the call is attached to the click that paid for it.

4. 04/04

   Cost per job

   The booked job traces back to the exact spend

   You stop arguing about clicks and start reading one number: what a booked job costs you.

An illustrative example